Three ways to assess: a 30-second URL score on a shipped product, a 3-5 minute Signal Card on your own craft, or a 5-10 minute lifecycle self-assessment. Pick the one that fits your situation.
Run a quick self-assessment
As an IC, you want a fast read on where your team operates today, so you can surface the highest-impact moves and bring concrete recommendations into your next planning session.Pick your path
We offer three assessments. Pick the one that fits.URL score
Best for: reading a shipped product’s public surface. 30 seconds. Automated read across 27 dimensions.
Signal Card
Best for: reading your own craft and decision patterns as an IC. 3-5 minutes. Available for PM, Design, Engineering, Data, Operations, GTM. No account needed.
Lifecycle assessment
Best for: reading your team’s internal practice and build process. 5-10 minutes. Self-reported with structured guidance.
Get your Signal Card
The Signal Card reads your craft and decision patterns, not your product. 3-5 minutes, no account.1
Open dacard.ai/product-score
Head to dacard.ai/product-score. No sign-in needed.
2
Pick your function
PM, Design, Engineering, Data, Operations, or GTM.
3
Pick your seniority
Associate, Mid, Senior, Staff, or Lead. We use this to calibrate the benchmark.
4
Run the three-part assessment
Pick 6-8 practices that reflect your work, rate your confidence across 5 areas, and write a brief read on a recent decision.
5
Review and share
Your Signal Card surfaces top dimensions, growth opportunities, a narrative summary, and a peer percentile. Share via link or export as an image.
Run a URL score
1
Open /score
Head to app.dacard.ai/score.
2
Drop your product URL
Use the main marketing or landing page for the broadest signal coverage.
3
Teach DAC (optional)
Click Add context to drop a brief read on what your product does. We use that to ground products with thin public surface.
4
Read your receipts
The maturity report shows scores across all 27 dimensions in 6 functions: Strategy, Design, Development, Operations, GTM, Intelligence.
Run a lifecycle assessment
The lifecycle assessment reads your team’s build process through 6 stages and 36 tasks.1
Open the Lifecycle tab
Pick a product in your dashboard, open the Lifecycle tab.
2
Work through each stage
For each of the 36 tasks, mark your team’s status: not started, in progress, or done.
3
Read your placement
We surface which lifecycle stage your team sits in and the completion percentage per stage.
Reading your results as an IC
Three things to look at first.1. Your function scores
Look at the 6 function averages. The function most relevant to your role is your primary lever. PM: Strategy and Operations. Engineer: Development and Intelligence. Designer: Design and Operations. GTM: GTM and Strategy.2. Your bottom 3 dimensions
These are your biggest gaps. Read the evidence and reasoning for each. Ask yourself: “Is this low because we genuinely lack capability here, or because the capability isn’t visible externally?” If it’s the latter, teach DAC by adding context (tribal notes) so the next score lands closer to truth.3. The next-move recommendations
Each dimension carries a specific, calibrated next move. They’re ordered by impact. Start with the first.Tie it to your daily work
The most effective way to use the assessment is to tie it to work you’re already doing.- Cycle planning: bring your top 3 gap dimensions into the next planning session as improvement candidates
- Retros: compare your team’s perception of strengths with what the data shows
- 1:1s: share your individual function scores with your manager to align on growth
- PRDs: reference your maturity placement when scoping new work (“We’re at Scaling on Delivery Velocity, so we invest in CI/CD before adding more features”)
What’s next
Read your report
Walk through what each dimension, cluster, and pattern means.
Coach with DAC
Ask DAC for a personalized improvement plan grounded in your scores.
Map your lifecycle
Run the full lifecycle assessment to track build-process maturity.
Benchmark against peers
See how your scores read against peers at your stage and company size.
What does Signal Card actually evaluate?
What does Signal Card actually evaluate?
Signal Card reads three signals about you: the practices you’ve adopted (selected from a function-specific list), your confidence across 5 craft areas, and a short prose read on a recent decision. We blend those into a per-dimension score, surface your top dimensions and growth areas, write a narrative summary, and place you on a peer percentile. It’s a craft read, not a product read.
Can I retake an assessment?
Can I retake an assessment?
Yes. URL scores can be re-run anytime (they cost 10 credits each). Signal Cards can be retaken without limit; we keep your most recent version. The Lifecycle assessment is open-ended; you can update task statuses anytime as practice evolves.
What's the rate limit for URL scoring?
What's the rate limit for URL scoring?
Free: 5 scores per month. Pro: 50 per month. Business: 200 per month. Enterprise: custom. Anonymous: 1 per hour, capped at 5 per day per IP. See Plans and billing.